"No more stains."
Semorin Stain remover.
Advertising Agency: Fisher América, Sao Paulo, Brazil
Art director: Kleyton Mourao
Copywriter: Pedro Guerra
Retouching: Big Studios
This print ads are about stain remover. The idea of this ads is jigsaw, which is stain is a puzzle, once it is removed, it can't put into cloth again because it doesn't fit with it. Beside, they used colour that represent things that alway become stain like chocolate and ketchup.
I like this because it's simple.
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