Honda civic commercial

This ads is clever. They can connect two different things , which you never imagine that they can combine together, and it works very well

Human touch

I love this ads so much!!!!
humor
different from other car commercial

Photo Cropping Workshop

Discreet








P- we can see the meaning obviously
M-make picture not interesting
I-we can change the meaning of picture like before they got 4 people in family but after crop it got just only 3




Bold exciting


















P- we can get into the meaning of picture clearly like this guy facial expression
M-cut some detail of picture
I-keep only important part of picture




Narrow vertical


















P-make the shape of model look more skin
M-have to choose just only one part of picture like legs but without arms
I-working good with narrow things like legs in this pic




Crop to enhance the emotional impact










P-very enhance the emotion of kid
M-cut some interesting part like the kid next to him is looking at him while he is crying
I-we can focus only one emotion




Make look distant















P- make the picture look more dimension
M-it doesn't work with every picture
I-work very well with portrait photo




Crop to define









P-we can get message clearly by cropping just only texts on his shirt
M-can't see the situation in this picture
I-without background or face but we still know what's the picture mean




Crop to abstract


















P-change the point of picture
M- can't understand the meaning
I- abstract can let's people thing through




Depersonalise a photo with people in it


















P-wa can change the meaning and focus point
M-cut the background out made it's not interest
I-at first we focus on flag on her hand but after cropping we can't imagine that the flag was already take it out




Narrow angle vertical












P-interesting shape
M-can't understand the meaning
I- we can avoid the unnecessary part




Wide angle horizontal















P- we can see the emotional of them by cropping just their face
M-still see the people at the background so it didn't make men and women are in focus as they should
I- work very well with picture,which has interesting part at the same height




Close up of a detail












P-can see little detail in this picture like he reflection in ballon
M-cut the meaning out
I-we can see the detail that we didn't notice before

It's about time

"It's about time."

Advertising Agency: Jotabequ, San José, Costa Rica
Art Director: Héctor Acuña
Copywriter: Osvaldo Baldi
Photographer: Noelia Badilla
Published: September 2009

I love this ads, made me smile for the first time. It's so true!!!
The way they use material is interesting as well but most of all I like face expression of those stuffs.

My favourite one is the button one.

No more stain!!

"No more stains."
Semorin Stain remover.

Advertising Agency: Fisher América, Sao Paulo, Brazil
Art director: Kleyton Mourao
Copywriter: Pedro Guerra
Retouching: Big Studios

This print ads are about stain remover. The idea of this ads is jigsaw, which is stain is a puzzle, once it is removed, it can't put into cloth again because it doesn't fit with it. Beside, they used colour that represent things that alway become stain like chocolate and ketchup.

I like this because it's simple.

Story telling workshop

From this workshop, we had to made a story of objects we got. Me and my partner, we had idea from human look such as toilet, which is using real human with white suit to act like toilet, and also drunk people. VDO will upload soon!!!

All day PDF workshop

From this workshop, I learnt how to present our work in PDF to audience , who might be our costumer. In this workshop, we had to work layout under grid system, one typeface and images, which can convey the message to audience. Through this process, my group got problems, which are lack of images and computer didn't work well, so that made us waste of time to focus about our design much.

collages processing

Processing of 100 collages!!!!

Firstly, cut piece of paper in A6 size for 100 pieces

Secondly, I've done quick scan of images from every sources and cut them out without thinking.

Thirdly, I started with 9 pieces of paper and tried to organize or make it in one story but it couldn't work well with 9 pieces of paper so i decided to stuck images without concern about area of paper, then I cut it in A6 size.